Ignore The Cynics, Win The Skeptics
The Change Signal with Cassandra Worthy
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Emotions at work, agency in change, and turning bitter into better: these are the deep insights for what it takes to maintain enthusiasm for successful transformation. In my conversation with Cassandra Worthy, she shares how painful corporate acquisitions led to her developing the "Change Enthusiasm" mindset and framework she now champions.
She challenges the consulting doomsayers who claim 70-95% of change initiatives fail. Instead, Cassandra offers a refreshing perspective: change happens for you, not to you.
Her powerful insight? "Our potential as human beings is determined by what happens at the intersection of change and emotion." Signal emotions aren't to be suppressed but embraced as guides.
Leaders must create courageous containers where people feel safe expressing authentic feelings. By building momentum with enthusiasts and skeptics, you'll eventually win over the cynics, too.
This isn't just theory — it's a well-tested approach from someone who's navigated corporate upheaval from the trenches to the executive suite.
About Cassandra
Cassandra Worthy is the Founder & CEO of Change Enthusiasm® Global. She is the world's leading expert on Change Enthusiasm® and a former Fortune 100 Innovation Leader with over 15 years of experience. Recently named one of the world’s Top 50 keynote speakers, she is lighting the world on fire with her refreshingly unique take on not just ‘managing’ but growing through change. She’s the author of the bestselling book ‘Change Enthusiasm: How to Harness the Power of Emotion for Leadership and Success,’ a Next Big Idea Club nominee.
cassandraworthy.com
Explore Change Enthusiasm: changeenthusiasmglobal.com
Get her book: Change Enthusiasm
